Morpho and Nekojarashi will announce the beta version of video processing cloud service, “Setaria Video Processing (tentative name)”

Tokyo, Japan – March 30th, 2018 – Morpho, Inc. (hereinafter, “Morpho”) and Nekojarashi Inc. (hereinafter “Nekojarashi”) will announce the beta version of the new cloud platform, “Setaria Video Processing (tentative name)”, which is currently under joint development. The target customers of the beta version of “Setaria Video Processing” are mainly business operators engaging in post-production, broadcasting, OTT*1, and handling videos. The service enables users to use the video processing technologies of Morpho in a cloud environment.

The cloud service will be displayed and introduced at NAB Show 2018 in Las Vegas, USA from April 9th to 12th, 2018, where Morpho and Nekojarashi will jointly participate. In addition to the said cloud service, other products and technologies for broadcasting and OTT companies will also be exhibited.

  • *1: OTT is an abbreviation of “Over The Top”, the term used for video and audio services delivered over the Internet as well as service providers which deliver that content.
■ About the beta version of the cloud platform “Setaria Video Processing (tentative name)”

The service will enable users to use the video processing technologies of Morpho, which are provided to the video and broadcasting industry, in a cloud environment. The service can be linked with AWS S3, Azure, IBM Cloud, Google Cloud Storage and other cloud services.

■ About the beta version of the cloud platform “Setaria Video Processing”

The service will enable users to use the video processing technologies of Morpho, which are provided to the video and broadcasting industry, in a cloud environment. The service can be linked with AWS S3, Azure, IBM Cloud, Google Cloud Storage and other cloud services.

Video Enhancement Window

In-Progress Real-time Previewing 

Video Processing Features (Planned)

– Fine Upscale (e.g. HD → 4K)
– Frame Interpolation (e.g. 50fps → 59.94fps)
– Video Noise Reduction
– Easy Drag and Drop Uploading
– Special Preview Feature #1: Quick 5-seconds result preview from any point of the video before encoding
– Special Preview Feature #2: Real-time streaming preview of encoding-in-progress videos

Supported Platforms (Planned)

– Windows(Supported Browsers: Edge, GoogleChrome, Firefox)
– macOS(Supported Browsers: Safari, GoogleChrome, Firefox

Supported Codecs (Planned)

– AVC/H.264
– P2(AVC-Intra、DVCPRO)

■ About NABSHOW 2018

NAB Show is the world’s largest event for the broadcasting and video industries,  which is organized by the National Association of Broadcasters. The show introduces new equipment and services related to the fields.

■ Company Information

Official website: http://www.nabshow.com/
Date: April 9th – 12th, 2018
Venue: Las Vegas Convention Center
Our booth: SU13113 (South Hall Upper)

■ About Nekojarashi Inc.

Under the mission of “Drive people’s creativity through the cloud”, Nekojarashi has developed and offered JECTOR, a cloud workspace, which is exclusively for the creative industries such as video, music, publication, printing and advertising, for previewing videos, images, sounds, 3D, PDF and various other types of data without any customized software, irrespective of the time and place.
For more information, visit https://www.nekojarashi.com/en.

■ About Morpho, Inc.

Established in 2004, Morpho is a research and development-led company in image processing technology. It has provided its advanced image processing technology as embedded software, for domestic and overseas customers centered on the smartphone market, broadcasting stations and content providers. It has also provided image recognition technology utilizing Artificial Intelligence (AI), collecting image information captured by cameras into devices and clouds and analyzing it, for fields such as automotive devices, factory automation, and medical care. Morpho will provide broad support, to a wide range of innovations with its Imaging technology and Deep Learning technology.
For more information, visit http://www.morphoinc.com/en.

■ Contacts

Nekojarashi Inc.
Mail: neko_pr@nekojarashi.com

Morpho, Inc.
Mail: m-info-pr@morphoinc.com

  • *Morpho and the Morpho logo are registered trademarks of Morpho, Inc.
  • *Amazon Web Services, “Powered by Amazon Web Services” logo and any related marks are trademarks of Amazon.com, Inc. on its subsidiaries in the U.S. and/or other countries.
  • *Azure and Windows are trademarks of Microsoft Corporation.
  • *IBM and IBM Cloud are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide.
  • *Google Cloud Storage and Google Chrome are trademarks of Google Inc
  • *macOS and Safari are trademarks of Apple Inc.
  • *Firefox is trademark of Mozilla Foundation.


Business partnership with Morpho, Inc. in the field of video processing technology ~Integration of Video Processing Technology with Cloud-Storage Business Expertise~

Nekojarashi, Inc. (head office: Minato-ku, Tokyo; CEO: Misaki Kawamura; henceforth Nekojarashi, Inc. or Nekojarashi) has come to an agreement with Morpho, Inc. (head office: Chiyoda-ku, Tokyo; CEO: Masaki Hiraga; henceforth Morpho) to form a business partnership in the fields of video production, advertising, broadcasting, and cloud services for OTT business people.

From now on, we will combine Nekojarashi’s cloud-storage business expertise with Morpho’s video-processing technology to promote joint development of services aimed at businesses in the same field, as well as the promotion of our business domestically and overseas.

■ The goals and future of our business partnership

With our mission of “Drive People’s Creativity Through the Cloud”, Nekojarashi Inc. has developed the cloud-storage service JECTOR, which is specialized for creative industry uses, such as film, music, publishing, printing, and advertising. Through JECTOR, we have provided a service that enables all kinds of data previews, such as videos, images, audio, 3D or PDF, without the need for exclusive software and without limitations on time or place.

On the other hand, Morpho, Inc. is a company that has been well-received both domestically and internationally for its image- and video-processing technology as well as its deep-learning technology; this technology has an extensive track record of use in smartphones, broadcasting stations, in-vehicle devices, factory automation, as well as in the medical field.

Through this business partnership, Nekojarashi Inc. will be able to apply and bring Morpho’s video-processing technology to the cloud, and by doing so begin to provide a revolutionary service that uses the cloud to process video in real time. From now on, we aim to expand into not just the domestic but also the global market by making good use of both our companies’ strengths to promote our business, such as by developing together a service that makes use of AI or deep-learning technology for video-processing or image-recognition purposes.

■ Company Information

Company Name: Nekojarashi Inc.
CEO: Misaki Kawamura
Established: 3/3/2006
Business Summary:
– JECTOR: cloud-storage service for professional creators as well as the film and broadcasting industry.
– BackStore: cloud backup and data-management service for corporations

Company Name: Morpho, Inc.
CEO: Masaki Hiraga (Doctorate in Science)
Established: 2004/05/26
Business Summary: research and development, product development, as well as licensing in the field of image-processing technology